Direct selling: Personally Selling Products That Earn Big Money – Direct selling is more than a P20 billion industry in the Philippines and still growing. This face-to-face selling is often confused with direct marketing, but these are two very distinct methods. Though they both attempt to bring products or information about the products directly to the individual consumer, they differ in the intimacy of contact. The direct marketer, on the one hand, presents himself to the prospective buyer as a voice across a phone line or by letters in direct mail.
On the other hand, direct selling is as personal selling. There is a communication process where all your senses are engaged. You can see, you can hear, you can smell, you can shake hands and touch. Direct selling is set up for greatest communication impact.
Direct selling is a marketing medium that can be used to sell practically anything. For example, you can sell cosmetics, apparel, intimate apparel, fragrances, toiletries and fashion jewelry, books, storage and serving products, vacuum cleaners and other home appliances products, water purifiers, food supplements, food supplements, among many others. Many Filipinos are now gaining success on direct selling and become millionaires by personally selling products from know brand like Amway, Avon, Cosway, Gioielli, Herway, Sara Lee, LTS, Mary Kay, Nu Skin, Peak Marketing, Felta, Filway, Lifetime, Phoenix, Tupperware, Lux Marketing, Waters Philippines, Forever Living, GNLD, Herbalife, Nikken, Reliv, Sunrider, Symmetry, and Global Brands, to name a few.
Direct selling offers us a very desirable package. Anyone can direct sell. There are no required levels of education, experience, financial resource or physical condition. People from all walks of life have succeeded in direct selling. And direct sellers earn more while having to invest less! The companies that direct seller sell do not have to invest as much in advertising and rental as their retail counterparts.
These savings are then passed on to the direct sellers as appreciable commissions. This is a good way to own a business! You’re your own boss, which means that you can work part-time or full time. You choose when and how much you want to work. You set your own goals and you determine how to reach them. You don’t even have to worry about structuring your organization or providing training and human resource development because these are provided by the mother company. What’s best is that you earn in proportion to your efforts and you are only limited by your willingness to work.
Source: Direct Selling Association of the Philippines